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Introduction to AI for Business

What you’ll learn

  • Participants will have an overview of what predictive data analytics are, which AI software are available and how can they improve the business performance and how Microsoft is using this technology.


  • No tools are required, just basic knowledge and experience on business administration


Peter Maynard, Director Program Management at Microsoft, explores what AI really is, why and how it will transform every business in every industry. Peter also uncovers how Microsoft technology is at the forefront of this transformation and show some scenarios, both present and future with respect to how this is helping business embrace digital transformation.

The purpose of the course is to highlight how underlying Digital Transformation in a number of enterprises is simply an algorithm. This algorithm will determine the success of how that company will leverage its data in the future and if it will ultimately survive. Moving on from that as background, there will be then explored the types of steps that a company can take to win in the algorithm wars and things that they should be conscious of. In the course, there will be presented a range of examples of companies that are winning in Digital Transformation through AI.

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Who this course is for:

  • Professionals who want to explore what AI really is, why and how it will transform every business in every industry.

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Course content

1 section • 12 lectures • 47m total length

Introduction12 lectures • 47min

  • Introduction01:24
  • Gift: Download the Goal-Setting Ebook01:01
  • What is AI?02:41
  • Why now?03:12
  • Digital Transformation & AI : Engage Customers02:04
  • Demo : Engage Customers13:25
  • Digital Transformation & AI : Enable your employees01:28
  • Digital Transformation & AI : Optimize your Operations01:46
  • Digital Transformation & AI : Transform your products01:57
  • AI amplifies Human Ingenuity01:08
  • The Microsoft AI Platform05:21
  • Demo: Cognitive Search11:50

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