Learn the Fundamental Prompt Engineering Approaches in a FREE Masterclass on ChatGPT for Marketing | GPT4, Generative AI
- New
- Rating: 4.5 out of 54.5 (80 ratings)
- 4,359 students
- 44min of on-demand video
- Created by Leo Pavlovsky
- English
What you’ll learn
- Understand the fundamentals of ChatGPT and the concept of prompt engineering to effectively interact with AI-powered language models.
- Learn different prompt engineering techniques, such as N-Shot Prompting and Chain of Thought, to optimize the output of ChatGPT.
- Discover how to apply prompt engineering in a marketing context for content creation
- Work with ChatGPT and other GPT-based tools using your context
- Access GPT-4 with internet browsing for free (with some limitations)
Requirements
- Have a ChatGPT account and have a basic familiarity with the interace.
- Internet connection
- GPT Plus is preferrable, but not mandatory
Description
Welcome to this free class on ChatGPT for Marketing.
If you’re a copywriter, marketing expert, social media marketing expert, SEO or PPC specialist – there is no way to avoid the Generative AI and ChatGPT impact (and still keep your job).
In this quick, but intensive guide on ChatGPT prompt engineering you will learn about the fundamental techniques of prompt engineering and how to apply them in a marketing context.
In Section 1: Understanding the Basics, we’ll talk about the world of ChatGPT, discuss what prompts are and how to make them effective. We’ll get to know different prompt engineering techniques such as N-Shot Prompting and Chain of Thought. We’ll also cover how to use prompt engineering for ChatGPT marketing and feed relevant data into GPT for improved outcomes.
Although it’s only a part of my bigger course on using ChatGPT for marketing, this course is designed to bring you maximum value in least time possible.
By the end of this course you’ll be able to create your own ChatGPT prompts using a combination of prompt engineering techniques and get a personalized feedback in the public Q&A section.
It’s time to up your marketing skills with GPT-4 and ChatGPT. Get started now, and learn how to use ChatGPT in a way that’s easy and fun.
Learn how to use ChatGPT today. Experiment. Play around. Keep growing
Who this course is for:
- Digital Marketers: leverage the power of AI-powered language models like ChatGPT to optimise content creation and improve engagement
- Content Creators: apply prompt engineering techniques for generating content ideas, creating drafts, and optimizing their writing process.
- Social Media Managers: by understanding prompt engineering, automate and optimize the creation of social media posts, saving time and increasing engagement.
- Entrepreneurs and Startups: understand how to use AI-powered language models to communicate with ChatGPT on daily basis
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Course content
4 sections • 19 lectures • 45m total lengthCollapse all sections
Introduction4 lectures • 8min
- Understanding Strengths and Weaknesses ChatGPT03:26
- What’s a Prompt and What Makes a Good Prompt?02:13
- Privacy Settings for Confidential Data01:33
- Let’s get acquainted00:19
LEARN TO CREATE YOUR OWN CHATGPT PROMPTS8 lectures • 24min
- Introduction to N-Shot Prompting04:42
- Chain of Thought Prompt Engineering Technique02:51
- Self-Ask Prompt Engineering Approach04:17
- The Feedback Technique in Prompt Engineering01:39
- Universal Prompt Engineering Technique for Chat GPT Marketing03:01
- Feeding Relevant Data into GPT: A Prompt Engineering Approach04:24
- How to Refine Your ChatGPT Responses02:30
- Practice Activity00:24
Tools2 lectures • 4min
- Tools Overview: Making the Most of ChatGPT01:06
- A Better Way to Complete Research-based Marketing Tasks + FREE GPT403:01
Extra5 lectures • 10min
- 3 Quick Copy Editing Tips to Avoid Sounding Like ChatGPT01:39
- [NEW] What Is Code Interpreter?04:05
- [NEW] Tips To Use ChatGPT Code Interpreter02:22
- What’s next + FREE PDF with Prompt Templates00:07
- Final Words01:39
